From What’s Now to What’s Next [May 15]

LPP is keeping a finger on the pulse of top industry headlines and conversations buzzing around social media, so you don't have to. Below is this week's round-up to serve as information and inspiration for discussions around real-time trends. Did we miss anything? What are your thoughts on what’s happening this week? Top Stories Open Data: During a visit to Austin, Texas, President Obama announced that his government will be making data more available and accessible so that companies and...

Digital Skills Every Grad Should Know

Hello World! My name is Alex Murray and I am the new PR/Social Media Intern at Lois Paul and Partners. I recently graduated from St. Edwards University in Austin, Texas with a degree in Digital Media Management. It seemed appropriate that my first blog post would be about a recent article from Mashable highlighting 10 digital skills new graduates shouldn’t be without. I’ve chosen the 4 skills I find most important and how I use them every day. Backing up...

From What’s Now To What’s Next [May 8]

LPP is keeping a finger on the pulse of top industry headlines and conversations buzzing around social media, so you don't have to. Below is this week's round-up to serve as information and inspiration for discussions around real-time trends. Did we miss anything? What are your thoughts on what’s happening this week? Top Stories Internet Sales Tax: Senate passes the bill with overwhelming bipartisan support. Top Conversations #BostonPRoud: More than 25 local public relations agencies will gather on May 29...

From What’s Now To What’s Next [May 1]

LPP is keeping a finger on the pulse of top industry headlines and conversations buzzing around social media, so you don't have to. Below is this week's round-up to serve as information and inspiration for discussions around real-time trends. Did we miss anything? What are your thoughts on what’s happening this week? Top Stories Earnings: Tech giants including Facebook announce earnings after the bell. Top Conversations #WHCD: Press gathered for the 2013 White House Correspondent’s Dinner, hosted by Conan O’Brien....

From What’s Now To What’s Next

LPP is keeping a finger on the pulse of top industry headlines and conversations buzzing around social media, so you don't have to. Below is this week's round-up to serve as information and inspiration for discussions around real-time trends. Did we miss anything? What are your thoughts on what’s happening this week? Top Stories Boston: After a very trying week, media were scrutinized for crumbling under the pressure of reporting on breaking news of this nature, and digital media and...

Suspects Can't Evade Social Media's Dragnet

Still not convinced in the power of social media? Consider this. The FBI used social media on Thursday afternoon, asking people to share photos of two suspects in the Boston Marathon bombings. That a federal law enforcement agency turned to Facebook and Twitter to broadcast images and look to these mediums for new leads in the case is a testament itself to the power of new media. But just a few hours after releasing those images, the suspects were involved...

From What’s Now To What’s Next

LPP is keeping a finger on the pulse of top industry headlines and conversations buzzing around social media, so you don't have to. Below is this week's round-up to serve as information and inspiration for discussions around real-time trends. Did we miss anything? What are your thoughts on what’s happening this week? Top Stories Boston Marathon: Two explosions occurred near the finish line at the Boston Marathon on Monday about four hours after the start of the race. Authorities are...

Social Media Typo Anonymous: 3 Ways to Recover

Hi, my name is Gessenia Votta and I am a PR social media manager. My last typo was over two months ago, while sharing a blog on Facebook about how the Vatican announced the Pope was stepping down from a PR perspective – and I got caught red-handed by a Facebook user. I proceeded to delete the comment entirely within three minutes of the initial posting, which also removed the user’s snarky comment that called out my mistake. I woke...

Say Goodbye to a Few More Characters

Twitter has already redefined short-form writing, forcing us to really consider each word and character we use as content creators and to rethink the best means of engagement. Short-form is becoming shorter-form for Twitter, however, as pressure from one of their vendors has subtly led to some changes coming out of the social media giant. What are the changes: Twitter’s t.co link service (the service that automatically archives all links shared via Twitter) is requiring extra characters in order to...

From What’s Now To What’s Next

LPP is keeping a finger on the pulse of top industry headlines and conversations buzzing around social media, so you don't have to. Below is this week's round-up to serve as information and inspiration for discussions around real-time trends. Did we miss anything? What are your thoughts on what’s happening this week? Top Stories Google Fiber: Is coming to Austin beginning 2014. AT&T and Time Warner are already crying out as Google’s service will include internet, TV and DVR. “Fiberhoods"...