Austin’s Tech Scene: A Vintage–wearing Hipster with an Old Soul
There
is no denying that startups and hipsters are “so hot” right now. And while
Austin is certainly a trendy city, its roots are far deeper than they seem to go
when it comes to tech.
Austin is home to many of our clients including CleanFUEL USA, LANDesk, Lumension, National Instruments, RADVISION (Avaya), Scuderi Group and Skyonic. Moreover, the city’s tech core (pun intended) is comprised of chip makers like Freescale (client!), Samsung, AMD and 3M. You may have heard that Samsung said it would invest $3-4 billion to make chips for mobile devices in Austin, and that the company is in talks to double its $13 billion investment in the city. High tech dollar bills, y’all.
Tech and Austin go together like grandma’s secret recipe salsa and breakfast tacos.
It should not come as a surprise that the city’s rich tech tradition both attracts and continues to educate creative and talented tech entrepreneurs, leading to the perfect storm raining tech startups. If you’ve ever attended (or heard of) SXSW Interactive, Austin Startup Week, or any tech community event, you know what I’m talking about – thousands upon thousands of people gathered to talk and do something about digital innovation.
These are only a few of the reasons why USA Today named Austin to its list of top ten cities for technology startups, and why Lois Paul and Partners has an office right in the center of it all. We live and breathe the tech (and pollen) that’s in the air.
Celebrate Austin’s Tech Scene with LPP!
On October 25 from 5-7 p.m. CT, we will be hosting an Open House at our brand new office in the GSD&M Idea City building on West 6th Street. Over the next few weeks, we want to ask for you help in celebrating our city’s tech scene and the unique challenges and opportunities that come with working in tech PR. Follow @LPP_PR on Twitter and use the #LPPOH hashtag to tell us:
What do you think makes Austin perfect for tech?
What do you think makes tech PR such a unique field?

