Watch out Boston, LP&P is on the scene
We finally are officially in our new Boston headquarters at One Beacon Street and Ted Weismann and his box of personal items finally have moved off of the front steps and into his new office.
Many people have asked us why we decided to move into the city after 25 successful years in the Boston suburbs. To a certain extent, the move was counter-intuitive for our senior team. Christine Simeone and Rich Wadsworth always have lived in the city and Carol Williamson makes her home there now, but the rest of us really are suburbanites and Ted actually commutes the furthest already, from New Hampshire. So if we were looking just at the senior people, which we've seen happen sometimes when companies are deciding on headquarter locations, the suburbs made more sense.
But our agency is a team through and through and the majority of our people -- including us suburban dwellers -- wanted the energy and excitement of the city more than we wanted an easier commute to work. Although we all spend hours each day on the social network, staying in touch with far flung clients and friends through many different online channels, we are at heart a collaborative group of communicators who thrive on the live network and buzz that you really can only achieve when smart, energetic people come together for a common cause or event. In our new Boston offices, we really look forward to tapping into the excitement of the city and the new networking possibilities and social outlets for our entire team to raise the volume of that buzz and energy for all of us and for the LP&P of the future.
My long-time colleague Bill McLaughlin always says that if you don't reinvent yourself every few years, you're dead. He is absolutely right.
LP&P always has adapted and grown over the years. Our primary value to our clients is our ability to always look ahead and adapt and push them to do the same. We need to find the trends and issues that are gaining traction. We need to be ahead of the curve on what people will be talking about months from now, not looking back or using approaches that worked in the past.
We have always adopted new technologies, programs and approaches, and will continue to do so, this time with the richness of the history of Boston helping to inspire us as we look out our windows.
Our employees and clients always love coming to our Austin office at 6th and Congress, right in the heart of the city, and we fully expect that our Boston LP&P office will stir similar sentiments. We look forward to hosting all of our friends and clients when they're in Boston.
Stop on by and visit. We'll be the people brainstorming in the conference room overlooking King's Chapel.

