Hey Punxsutawney Phil, it's 2011 - time to go social!
I am all for tradition and, like thousands (millions?) of others, I enjoyed watching the ceremony this morning -- covered in a fun, tongue in cheek way by the Fox 25 Morning News team here in Boston -- in which his top-hatted handlers bring out the famous groundhog in Punxsutawney, PA and report to the world that, regardless of the piles of snow and ice us east coasters are watching, we are going to have an early Spring this year.
But then I wanted to see what Phil was reporting beyond the "Hear Ye, Hear Ye!" ceremony. So I checked Twitter. Of course, there were lots of tweets about Phil's prediction, but no handle for Phil himself. And I checked Facebook to see if Phil had posted a status update -- perhaps he is planning to head somewhere warm until this mythical early Spring arrives -- but all I found was the Wikipedia description of Phil. And I checked for a website where Phil may be directly posting his thoughts and dreams, complete with photos. And I found this skinnied down statement that indicated the site had to be reduced in size due to the enormous number of hits expected today.
Phil, I'm thrilled you didn't see your shadow and that there is light -- and pavement -- in our horizon sooner than we all expect. But come on. It's time to go social. Tell the town fathers you need the best device for your paws and, preferably, a 3G connection. The whole world watches you every February 2 and you need to do more than sniff the air on some top-hatted man's shoulder. This is your big chance to grab attention and keep it going for the rest of the year. You could be tweeting like mad for months as your prediction (hopefully) proves correct. Or have your fall-back statement ready to post on Facebook and distribute through Twitter, just in case.
It's time, Phil. We don't want to leave you behind. And if you need any advice on technology, drop me an email. I have some great technical consultants I can connect you with.